Inventory ties up cash, warehouse space, and operational attention. If you sell physical products, how fast you turn inventory into revenue directly affects liquidity, forecasting accuracy, and your ability to scale.
Days Sales in Inventory (DSI) translates inventory performance into time, showing how many days your stock sits before it converts into sales. Used correctly, it becomes a practical control metric for inventory planning, purchasing, and fulfillment strategy.
This guide explains what DSI is, how to calculate it, how to interpret it, and how to use it alongside other inventory metrics to improve operational efficiency.
Days Sales in Inventory (DSI) measures the average number of days a business needs to convert its inventory into sales. It provides a clear, time-based view of how efficiently inventory moves through the operation and how long cash remains tied up before generating revenue.
By translating inventory performance into days, DSI helps businesses understand whether their current stock levels align with actual sales velocity. The calculation includes all inventory stages, from raw materials and work-in-progress to finished goods ready for sale. Although it may be referred to by different names across finance and supply chain teams, DSI consistently serves the same purpose: revealing inventory efficiency in practical, operational terms.
DSI and Inventory Turnover measure the same operational reality from opposite directions.
DSI is the inverse of inventory turnover:
DSI = (1 ÷ Inventory Turnover) × 365
This means:
A company with strong sales but insufficient inventory may show high turnover and low DSI, yet still lose revenue due to stockouts. This is why DSI must be evaluated alongside service levels and fulfillment performance.
DSI is the first stage of the Cash Conversion Cycle (CCC), which tracks how long cash is tied up in operations.
The three components are:
Together, they measure how long each dollar invested in operations remains locked before returning as cash. Improving DSI shortens the CCC, strengthening working capital and reducing reliance on external financing.
Days sales in inventory estimates how many days it takes for a business to sell through its current inventory at its existing sales pace. Because DSI shows how long cash remains tied up in inventory, a shorter DSI typically reflects efficient selling, accurate replenishment, and healthy inventory flow.
A longer DSI can indicate excess stock, softer demand, or pricing misalignment, but it is not inherently negative. In some cases, businesses deliberately carry higher inventory levels to prepare for seasonal demand, protect against supply disruptions, or secure lower procurement costs.
DSI is most valuable when tracked over time and benchmarked against comparable businesses within the same industry. Its real value lies in showing whether inventory levels are aligned with actual demand, fulfillment capabilities, and available cash, allowing businesses to adjust proactively rather than react once issues surface.
For DSI calculations, inventory typically includes raw materials, work-in-progress, and finished goods across all stages of the supply chain.
The most commonly used days sales in inventory formula is:
Days Sales in Inventory (DSI) = (Average Inventory ÷ Cost of Goods Sold) × 365
Where:
An alternative method uses inventory turnover:
DSI = 365 ÷ Inventory Turnover
Both formulas yield the same result when the inputs are consistent.
DSI compares:
The result shows the average number of days inventory remains unsold.
Some companies use:
ℹ️ What matters more here is using one method consistently so that results can be compared from period to period.
Assume for a company the following:
Average Inventory = ($4.2M + $5.8M) ÷ 2
Average Inventory = $5.0M
DSI = ($5.0M ÷ $48M) × 365
DSI ≈ 38 days
This means the company takes approximately 38 days to convert inventory into sales at its current pace.
There is no single “perfect” Days Sales in Inventory ratio, as the right range depends on how a business operates. Many companies aim for a DSI between 30 and 60 days, but this varies based on industry expectations, product shelf life, sales volatility, and fulfillment speed.
In general, a lower DSI reflects faster inventory turnover, more accurate demand planning, and healthier cash flow. However, pushing DSI too low can create risk, signaling understocking and missed sales opportunities. The objective is not to minimize inventory days at all costs, but to maintain a balanced DSI that supports reliable fulfillment, steady sales, and sustainable growth without tying up unnecessary capital.
However, context matters. Seasonal businesses or companies preparing for major sales events may temporarily carry higher DSI by design.
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DSI delivers clearer insight when evaluated alongside supporting performance metrics, including:
Together, these metrics provide a more complete picture of inventory health and operational efficiency.
Inventory management software brings DSI into day-to-day operations. With real-time visibility, forecasting at hand, and synchronized order data, businesses can:
The Fulfillment Lab’s inventory and fulfillment software supports this level of control by combining live inventory reporting, inbound forecasting, and fulfillment execution into a single operational view, helping brands maintain healthy inventory while protecting service levels.
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You can find days sales in inventory using financial statements by applying the DSI formula to inventory and COGS data.
The days sales in inventory formula is (Average Inventory ÷ Cost of Goods Sold) × 365 days.
Lower days sales in inventory is generally better, indicating faster inventory turnover, but ideal levels depend on industry and demand patterns.
A good number of inventory days typically falls between 30 and 60 days, depending on product type and business model.
Days sales in inventory may increase due to slower demand, over-purchasing, pricing issues, or seasonal inventory buildup.